Oh these fine lines and hollows of mine. They’re not bad, but they’re also not good. They’re also something that I know I need to see a derm for extra treatment, but I’ve been delaying trying to go the OTC route. Recently Freeze 24/7 sent over their Instant Targeted Wrinkle Treatment for review consideration, so I gave it a whirl.

The fine lines and hollows? Oh, they’re there.

Touted as a safe alternative to Botox®, Instant Targeted Wrinkle Treatment uses Freeze 24-7® Age-Less Technology™ to diminish the appearance of forehead creases, droopy brows, crow’s feet, furrows, laugh lines, feathered lips, and more. It promises a 50-100% reduction in fine lines and wrinkles within minutes of application. Not only that it also promises to reduces the appearance of acne scars, stretch marks, rosacea, and enlarged pores as well as giving the skin a plumper, more youthful appearance.

Instant Targeted Wrinkle Treatment 101: Simple Steps For Optimal Results
1. Apply a pea sized amount to clean, dry skin – before applying a moisturizer or foundation.

Remember, this is NOT a moisturizer. This is a targeted wrinkle treatment.

Bare hand

After Freeze 24.7 Instant Targeted Wrinkle Treatment

The verdict?

While it didn’t nothing for my under eyes (I already know I need to see a derm, so no big surprise here), but it actually does work to smooth over your pores. I tried a little on my greasy forehead and it got rid of the shine and gave it a snatched appearance.

But do you need it? Well for one it’s not cheap. 0.3 oz is $65 and 0.5 oz is $95 (but it is a much less expensive somewhat alternative to treatments like Botox). Second, I personally wouldn’t use something like this everyday at this point in the game (I’m 31 not 61, after all), but for the record it can be used daily. I’d use it if I’ll be getting my picture taken. But if you do use it daily, a little goes a long way but you’ll be buying a substantial amount of them over time–you’ll want to speak with your dermatologist about long term use vs. the costs of in-office treatments. Third, the effects though instant are only temporary. This is one of those products that isn’t for everyone, but if you’d like a little pick me up, I’d say it’s worth trying a sample next time you’re at Nordstrom and Bloomingdale’s to see how it helps with the area you’re concerned about.

More Freeze 24-7…

About Danielle

New York City freelance writer, Image Consultant, Makeup Artist, Fashion and Beauty Producer for Bag Ladies Radio, and President of Urban Glamour, LLC. I'm a Hofstra University and Fashion Institute of Technology grad with a penchant for pretty and enjoy bringing out the FIERCE in everyone through personalized thorough image and makeup consultations. Think of me as your style and beauty entourage all wrapped up into one bubbly brown package :) I have had the honor and privilege of working backstage at NYC Fashion Week shows like Karen Walker, Jayson Brunsdon, Sabyaschi, Altuzarra, and Bridal Market Week for Vera Wang. You can also find me running around photo shoots doing makeup and styling. If you have a style or beauty question, contact me. Your question could be featured on the site!

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