Author Archives: Danielle

About Danielle

A former finance girl, Danielle is a New York City based freelance writer and fashion and beauty expert. She's a Hofstra University and Fashion Institute of Technology grad with an obsession with fashion and beauty which she loves to tell you all about every weekday on her award-winning blog. Think of her as your style and beauty entourage all wrapped up into one bubbly brown package. Danielle's work and expertise can be found in print and across the web in Cosmopolitan for Latinas,, and more! She's also appeared as an on-air style expert on CBS New York's "The Couch" and WPIX11's Savvy Shopper segment.

Wear this to Work Tomorrow: An Easy Colorful Spring Look (Should Spring Ever Come)

Happy Wear to Work Wednesday, ya’ll!

Should spring actually come, here’s an easy and colorful outfit to take you through the work day if you work in a more casual environment. I love the cropped wide-leg pants paired with the printed top and the pop of color via the yellow pumps. The trench is great for layering and if it’s too chilly for the short sleeves, I love the look of adding a sheer kimono underneath.


The Black Girl’s Guide to Drugstore Makeup

You guys looooved my Black Girl’s Guide to Shopping at Sephora post, so I knew I had to do a follow-up for the drugstore which in many cases can be even harder to shop than Sephora. I did a post on this back in 2015 called How to Shop Drugstore Makeup When You Have Dark Skin (which discusses things like figuring out your shade—but also check out Are You Wearing the Wrong Foundation) and figured let’s refresh it a bit especially as some brands have extended their shade range.


Oh Snaaaap: Target is Expanding Shade Range with NEW WOC Beauty Brands!

Listen, I may have to just move into Target at this point. Between the new collections from Target clothing brands like Who What Wear, Universal Thread, and A New Day; home decor like Opalhouse and Threshold; and what was an already impressive beauty lineup, Target will now introduce several new beauty lines (many of which are owned by Black women) that will increase the makeup options for women of color.


How to Shop Online Without Hassle

Shopping online is one of my greatest joys. Although I live in one of the greatest shopping capitals of the world, I’m able to easily go online at any time of day wearing WHATEVER I want to peruse multiple stores with little effort. But many of you still have apprehensions about shopping online, so this post will help alleviate some of that fear. Because GURL, you might be missing out.


What to Get from the Sephora Sale

Hey there fine folks!

So this post is going to be quick because I do one of these posts at least once a year (or maybe twice since the sale is usually on twice) and a lot of the items I think are worth buying during the sale remain the same. You can check out my past Sephora VIB sale posts to see what I’ve bought in the past.


What I Bought this Weekend…

Man, I haven’t done one of these in FOREVER. Mainly because I don’t shop nearly as much as I used to and partly because most of the few things that I do buy winds up in a review post somewhere down the line anyway. But this weekend I bought some things that I wanted to share right away so here we are!