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Category Archives: Becca
Welcome back to another edition of TSABD Edit!
I’ve been a fan of the BECCA Cosmetics brand since they first launched in the U.S. at Bergdorf Goodman and at the Plaza Hotel’s beauty level back around 2005. The brand started by an Australian makeup artist had quite an extensive range of shades (over 30 at first launch I believe) and I marveled at the fact that there were a number of shades deeper than my skintone—I’m typically the deepest or second to deepest shade in some ranges and that’s IF the range even goes that deep—AND that they had deeper shades and more than one undertone. I also admired the type of makeup looks you’d see in BECCA Cosmetics promo images: healthy, glowing skin; groomed brows and supple lips.
Listen, I have my apprehensions about what appears to me as BECCA Cosmetics, long known as a brand that has SO MANY FOUNDATION shades—I’m talking RANGE FOR DAYS, dwindling down on their extensive range in exchange for “flexible” complexion products. Basically this means being able to still cater to a very wide range of skin tones—maybe even the same number as before, but with fewer products. I can’t be mad at a brand that can lessen its SKUs and still cater to darn near everybody. What I worry about though is perception because folks who don’t know the brand or who may not initially get what “flexible shades” means may feel excluded and not support the brand :/ I’m not so sure that the richly complected melanin beauty who might have worn BECCA’s deepest shade of Cacao might fit into the new flexible shade range. But on the same token, perhaps the brand wasn’t seeing a high enough demand for the shade. I don’t know. This is all my own speculation.
I reviewed and loved BECCA Aqua Luminous Perfecting Foundation, and now we have the BECCA Aqua Luminous Perfecting Concealer—a water-rich concealer with staying power like nobody’s business. BECCA sent over the 9 flexible shade range.
BECCA sent over their latest collab, the BECCA x Jaclyn Hill Champagne Splits Shimmering Skin Perfector Mineral Blush Duo. Damn, that’s a mouthful…lol. These had already launched while I was out galavanting around Europe, but some of you said you still wanted to know my thoughts so here we are.
So last week I gave you guys an overview of the BECCA x Jaclyn Hill Champagne Collection—if you missed it check it out here. BECCA invited me to the launch and I was in the house with some of my favorite BECCA people, blogger friends, and Youtubers and I got to take home the entire collection with me.