Tue, Jan 22 2013 | Published in Beauty, Beauty & Health, dark skin, daytime makeup, drugstore makeup, Dry Skin, face and foundation, Light Skin, Makeup, Makeup Swatches, Oily/Combination Skin, olive toned skin, Recent Posts, Reviews, Skin

Iman’s BB Créme is a HIT!

By: Danielle

iman bb creme

Let me just start this by saying that I am not a big BB cream fan. The Asian wonder product (they combine the properties of moisturizer, anti-aging treatment, sunscreen, primer, and tinted moisturizer into one) has taken the U.S. by storm in recent years although the ones we get here can be considered “watered-down” versions as they mostly don’t do all of the multitasking that Asian BB creams do. But then the Asian ones generally come in one, MAYBE two shades.

iman bb creme 2

Then one by one, brands have come out with their own BB creams. I’ve tested a few of them (the ones that had any close to my skin tone) and really wasn’t impressed until I got to Sleek MakeUP’s BB cream which I absolutely love. The reason why I don’t particularly love BB creams is because most of them don’t provide enough coverage (and I take care of my skin so I don’t require a lot of coverage, but sheesh, give me SOMETHING, BB cream!!! *shakes fist*) and because they can be so moisturizing, they’re too heavy for my skin.

iman bb creme 3

iman bb creme ingredients

iman bb creme inactive ingredients

iman bb creme directions

But this Iman BB Créme?? I mean, the second I heard Iman was launching a line of BB creams for those of us with deeper complexions (because I mean, calling your BB cream “dark” and it’s Beyoncé‘s complexion in the dead of winter helps no one), I STALKED their press office. I needed to know the absolute second it was available for me to test. I even had the nerve to check-in more than once…lol.

Also it is to be noted that this is a BB Créme not CREAM. Because this IS Iman, you know.

iman bb creme clay med deep, earth medium

iman bb creme clay med deep, earth medium swatches on nw47

Iman’s BB works as moisturizer, SPF, and tinted moisturizer with coverage. It’s also SUPER easy to use—you can apply it with your fingers. I also loved that it gave the type of coverage I like (think of a light foundation). I still needed concealer for the dark spots on my forehead and to brighten my under eye area, but it did a great job of providing coverage overall. The finish on this can be quite dewy so if you have oilier skin like me, set it with powder. But other than that, it’s pretty much love. I think because it is a little rich that it would be a little heavy for me in the summer time, but if you have normal to dry skin, you have no worries.

Also for those of you sensitive to mineral oil, you’ll be happy to know that Iman’s BB Créme contains none of it.

iman bb creme shade range

It comes in 6 shades. And if you were worried about figuring out your shade, fear not, there’s a shade match guide on the Iman website AND an FAQ page. And even easier, if you know your MAC shade, there’s a guide to find your Iman shade, too.

iman bb creme clay med deep, earth medium swatch on mac nw47

My match was Earth Medium—although the charts say it should be Earth Deep, but Earth Medium matched plus I don’t have Earth Deep.

Wearing only Iman BB Créme in Earth Medium

Wearing only Iman BB Créme in Earth Medium

Of course I’d put on more makeup than this (concealer, more powder because sure it looks dewy now, but it’ll be GREASE on my oily skin with a blink of an eye, eyeshadow, liner, mascara, blush, lip color), but wanted to give you somewhat of a sense of what it looks like.

Bottom line: Not everyone needs a BB cream no matter how many times you hear about them, but if you’ve been looking to try one because you like the idea of combining moisturizer and makeup in one easy step AND have not found a match for your olive to deep skin tone, you definitely want to try out Iman’s.

Price and where to buy:

You can find it at drugstore.com and select Walgreens now and in March it will also be at Walmart and Ulta stores.

Note: Because I love the Sleek MakeUP BB Cream and I know a number of you bought it based on my review and would want me to compare the two, here goes. I love them both equally and find them both to perform very well. The only differences would be Iman’s is available stateside while you’d have to order the Sleek MakeUP BB cream and Iman’s has six shades as opposed to the four at Sleek MakeUP. The Sleek MakeUP BB is $11.49 vs $20 for Iman’s. Even with shipping (which seems to be back down to a sliding scale starting around $2) the Sleek MakeUP one is a little cheaper.

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About Danielle

New York City freelance writer, Image Consultant, Makeup Artist, Fashion and Beauty Producer for Bag Ladies Radio, and President of Urban Glamour, LLC. I'm a Hofstra University and Fashion Institute of Technology grad with a penchant for pretty and enjoy bringing out the FIERCE in everyone through personalized thorough image and makeup consultations. Think of me as your style and beauty entourage all wrapped up into one bubbly brown package :) I have had the honor and privilege of working backstage at NYC Fashion Week shows like Karen Walker, Jayson Brunsdon, Sabyaschi, Altuzarra, and Bridal Market Week for Vera Wang. You can also find me running around photo shoots doing makeup and styling. If you have a style or beauty question, contact me. Your question could be featured on the site!
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